American Airlines News

OK, that was easy:) The merger sets the stage for a new era in U.S. aviation history as legacy carriers have been whittled down to three. Who's next? Southwest (nah, preoccupied with AirTran at the moment). Alaska Airlines, Frontier, JetBlue?

The case of Doug Parker, the affable CEO that’s be known to dress up as Psy for Halloween, will be a study for business courses when looking at CEOs that have relentlessly gone after what their businesses needed and succeeded.

An American Airlines-US Airways merger would mean huge changes for the global aviation industry and travelers. But, sit back and relax: You won't feel much impact for at least a year.

Parker has clearly proven his qualifications to lead an American Airlines-US Airways merger, while Richard Anderson at Delta is poised to be the biggest winner.

Biman Bangladesh Airlines and British Airways both bowed to criticism and returned to their original liveries. Don't expect American to follow suit.

If US Airways and American Airlines merge and they don't heed the lessons of past blunders, then the integration process could set back the new American Airlines for years, new logo and livery or not.

There was definitely a demand for flights from Latin America to the U.S. when legacy carriers started the routes, but their synchronous timing hurt every one's yields.

Imagine the Twittersphere is actually a middle school cafeteria: American is a Chatty Cathy, JetBlue is the popular prom queen, and Spirit is the grumpy silent kid sulking in the corner.

American's social media team has accomplished something impressive by making the airline look good despite the challenges the airline faces both from within and without.

The redesigned American Airlines website is trying to be more inspirational and less about driving transactions in overdrive. Time will tell whether this gamble hurts the bottom line.