Articles tagged “best western”

Best Western's unique longstanding model gives much power to its member hotels. But as changes quickly alter the industry's landscape, can the chain still compete effectively under the old ways?

Property management systems are not the most exciting topic to discuss when assessing a hotel's tech prowess, but they are core to any company's ability to sell as many rooms as possible.

One could find Best Western's boutique hotel strategy confusing on price comparisons, but it’s the customer’s choice if they want to pay for the experience.

Change is good, but it requires spending a decent chunk of cash and having a coherent strategy.

BWH Hotel Group? That's Best Western's new corporate identity, the first change in decades and one that is designed to build its new image as a chain that can offer everything from mid-market to luxury.

While most still don't think it's necessarily for them, there are a few who are starting to be open to giving it a try.

Is this the beginning of a new cycle of global hotel chains buying independent hotel groups? As competition intensifies for soft brands, more of such consolidations should not surprise anyone.

Leading Hotels of the World's $175 annual fee to join its loyalty program may be off-putting to some frugal frequent travelers. But the Leaders Club, ostensibly, is not for the frugal frequent traveler.

There's been a sea change in terms of how new boutique hotel brands are named: Instead of recycling other brand names (ahem, Clarion Pointe) and looking to active adjectives (hello, Avid and Tru), we've now entered the era of brands on a first-name basis.

We're having a moment. In the wake of the Florida school shooting, travel companies are abandoning the National Rifle Association and its assault rifle advocacy. History would tell us that no substantial reforms will come out of this. But perhaps student and corporate pressure will make things different this time.