Articles tagged “british airways”

Legacy carriers should stay on the high ground and market themselves as offering superior products as more passengers will discover the pitfalls of some low-cost carriers with their pay-for-everything-extra-but-a-seat model.

So what if British Airways took their sweet time to come up with these suites? Better late for the better than early for naught.

While the world's leading carriers and flagship brands have always been content producers, they have become more sophisticated introducing innovative approaches to content production and media utilization.

British Airways' move signals more moves to come. Will American make it better for its flyers?

Airlines' huge followings are the source of monumental moves in social interactions and acquisitions.

More destinations and flag carriers should join forces to produce such high-quality content that highlights attractions beyond the predictable ones.

Quite a gimmick, but it doesn't sound too bad.

As Professor Walsh says: “Flying presents the body with a unique set of challenges, but getting a proper sleep on a flight isn’t rocket science.” Though frequent flyers will point out that it can defy the laws of Physics.

Sometimes, it's not all about numbers, it's more about people, big and small.

Instagram is becoming a clearer choice for airlines to reach new fans.