HomeToGo plans to quash bait-and-switch pricing in the way it displays the total price of a short-term rental stay. But will consumers appreciate the effort if rivals' less-transparent prices appear lower?
California's bold move is forcing all U.S. based hotels to put all their cards on the table, setting a new standard for price comparison that will likely go national. Whether this leads to more competitive pricing or simply shifts consumer costs elsewhere remains to be seen.
Today's podcast looks at Southwest's reactions to activist funds, the proof in the pudding for hotel wellness, and California's new cruise fee mandates.
Clear, which rose to popularity by allowing flyers to speed through long security lines with its use of biometrics, will now be the third enrollment provider for TSA Pre-Check.
California's reputation as an ideal tourism spot was dinged during the pandemic. The state is trying to remind travelers that it's still a fun destination.