Articles tagged “choice hotels”

Officials hope the new Choice Hotels division will break out of the slow-moving hotel world, and make its mark as a technology startup. Whether creating a new division will help entice competitor chains and independents to sign on remains to be seen.

You are crazy if you think Airbnb and HomeAway aren't pressuring the traditiional hotel industry. Choice Hotels' new timeshare endeavor is a tiny manifestation of the disruption in the lodging industry.

Hotel demand has been on a steady upswing for the past three years in the U.S. prompting properties placed firmly in the economy sector to renovate or rebrand slightly higher than in the past.