Articles tagged “customer experience”

Travel marketing is getting infinitely more complex as brands try and stay top of mind. Loyalty programs focused on lifestyle are becoming more common, which require an intimate understanding of individual customers.

The relatively recent popularization of local and authentic experiences is nothing new to Accor’s midscale Mercure brand, which is celebrating five decades of championing local communities and cultures with a bucket list of some of the world’s best food and beverage experiences.

In this video from Skift Aviation Forum 2023, we hear from Kartik Yellepeddi, vice president of product and offer and order at FLYR, and Mike Melton, principal architect at Google Cloud, about the challenges, gaps, and opportunities in implementing artificial intelligence (AI) for the airline industry, including the need for data, technology integration, and talent.

Growth in the vacation rental sector has surpassed pre-pandemic levels and shows no signs of slowing. Leveling up the traveler experience through consistency, reliability, and transparency will help hosts and online travel agencies (OTAs) stand out in the crowded space.

Incorporating travel insurance into the booking path can offer a deeper understanding of each individual journey. This gives brands the opportunity to create more personalized approaches, potentially unlocking loyalty from a much broader range of customers.

Air Canada has unveiled the first of its upgraded Airbus A321’s, featuring a host of new features that have been implemented to improve ‘customer comfort’.

Cloud technology is revolutionizing customer service in travel and hospitality. By passing routine requests through flexible, efficient, automated, and intelligent systems, companies give their human agents more space to handle complex issues with a delicate personal touch.

With more travelers purchasing travel insurance than ever before, it’s time to rethink the service’s potential across the entire trip. Find out more at our webinar on October 19th.

In this video from Skift Global Forum 2023, IAG Loyalty Chief Commercial Officer Rob McDonald discussed the expansion of loyalty programs and partnerships designed to boost customer engagement and put better data at companies’ fingertips.

In this video from Skift Global Forum 2023, we hear from Clare Ward, worldwide technical leader of travel & hospitality solutions at AWS, and Noha Abdalla, chief marketing officer at Choice Hotels, on the ways companies can put their data to work to create lasting customer relationships.