Food and beverage have emerged as powerful storytelling tools in hospitality, offering guests a taste of culture and tradition while driving brand differentiation. What was once a supporting act is now a leading role, with hotels and resorts leveraging F&B to craft immersive and memorable experiences.
The most important thing about Tripadvisor's exercise in formulating a new strategy will be how it reconfigures priorities. Answers to that question won't be divulged until 2023.
Tripadvisor CEO Steve Kaufer said Tripadvisor is "uniquely positioned as the world opens up again." Actually it isn't, as the company's first quarter performance shows. Yes, Tripadvisor has world-class traffic, and growing experiences and dining businesses, but it totally missed out on the short-term rental opportunity.
It’s Earth Day 2022, marking yet another year on this planet with our outward cries on climate change and way too empty preachings on practicing sustainability. We all know for greener travel, change starts from the top down, or in the case of food tourism, from the Earth up. So ... who is really doing something?
As many private equity and other investors will tell you, massive opportunities remain in the travel industry over the long term. The travel market will undeniably look very different in 2025 than it does today. But if you believe Trip.com's projections, boom times are ahead for many companies.
It's really tough to judge a brand's performance in the midst of a pandemic, but OpenTable clearly deserved more focus given the fact that travel and dining are completely different businesses. Once again, travel and dining aren't always natural playmates.