Future of Lodging

Today’s edition of Skift’s daily podcast looks at Accor’s corporate reorganization, low-cost Transatlantic losses, and Marriott’s blended future.

Marriott executives believe that the rise of mixed business and leisure trips poses challenges for tracking guest behavior. But the trend also creates opportunities to offer new products.

Sortis executives have given more details on their plans for Ace Hotels, the hip U.S.-based lifestyle brand that the company will acquire for $85 million in cash.

In Expedia Group's efficiency drive, there's a certain logic to killing some sub-brands as their market share plummets. But what about all those customers who still love Travelocity?

The explosive popularity of online guest reviews on numerous review platforms has made it imperative for hotels to adopt reputation and review management software to benchmark guest satisfaction. This tech category has observed growth in the last decade and has the potential to generate $1.3 billion in annual revenues.

A bunch of companies that pledge to break even or better on an adjusted EBITDA basis this year will actually be in the red using more standard financial measures. These financial makeovers are very much in vogue.

What's driving the recent wave of new hotel brands? Does the industry suffer from brand bloat? Here are some answers.

As we look back at our Skift Live events in 2022, we can’t help but be grateful for our attendees, speakers, sponsors, and employees for making it all possible. Last year was just the tip of the iceberg as we have so much more in store for 2023.

Payments, flights and short-term rentals are paying off so far for Booking as part of its connected trip strategy. That's true even if there are doubts about travelers wanting to book their entire trip on one platform.

It's no small feat for Loes Dingemans to grow a boutique hotel chain to six properties during a pandemic. But she may face high barriers to expanding the Pillows brand across Europe.