Articles tagged “hilton”

Hotel CEOs Avoid Facing Reality About the Delta Variant

Major hotel companies don’t want to ruffle any investor feathers at a time when profitability is just returning and labor remains fragile. But it’s better to be honest — and prepared — about what the next few months could look like with new strains of the virus and deploy a new recovery strategy.

U.S. Hotel Giants Lead Travel Recovery: Skift Health Score

Optimism about the travel recovery in the U.S. hit a peak this summer. Hotels with a heavy American presence have benefited from the resulting occupancy boost as well as hopes for a long-term bump in conversions. Perhaps it should be no surprise that major U.S. hotel franchisors lead our health score list.

Hotels Look Beyond Pride to Court LGBTQ+ Travelers All Year

Pride and June may be over, but that doesn't mean companies get a pass to stay quiet on the LGBTQ+ support front. The hotel industry shows how to lead in outreach and inclusivity while avoiding "rainbow washing" critique tossed at companies that appear to talk out of both sides of their mouth.

Hilton Goes All-In on a Vegas Future With $4.3 Billion Resort

Hilton’s rapid growth in Sin City signals the company sees a full travel rebound for Las Vegas, which greatly suffered from a year of no major events during the pandemic. But developing a successful Las Vegas mega-resort doesn't come cheap: Celine Dion wouldn't leave Caesars Palace for pennies.