Articles tagged “hilton”

How Smart Hotels Use Messaging to Connect With Guests

Hotels are finally beginning to implement messaging strategies that make it easier for their guests to get in touch with them via SMS, WhatsApp, Facebook Messenger, WeChat, and the like. But how are they doing that, and what's next in messaging?

Expedia and Red Lion Hotels Hit Reset on Loyalty and Direct Booking

Red Lion Hotels is obviously a much smaller chain than a Hilton Worldwide or Marriott International. Still, Red Lion's deal to offer its member-only rates on Expedia.com and Hotels.com represents the start of some shifting in the direct-booking landscape. Expedia is a powerful force in hotel distribution and there will be more of these changes to come.

Does Dubai Really Need Another Big Luxury Hotel?

Is there a real demand among travelers for robotic luggage handlers, 3-D mapping technology, or a massive rainforest? When is too much just too much, or do we need these types of hotels to remind us of what we can achieve when it comes to hospitality? Or when it comes to Dubai, does extravagance equate to authenticity?

Hotel Chains’ New Direct-Booking Strategy? TripAdvisor Advertising

In online travel and the lodging industry, as well as politics, astute observers follow the money. As it is with Marriott: The chain is using TripAdvisor 1) for bookings with lower-than standard online travel agency commissions and 2) to advertise even-lower-cost direct bookings on Marriott.com. Makes perfect economic sense.