Articles tagged “hotel technology”

Your move, Oracle.

More consumers than ever are using vacation rentals. But as the line with hotels blurs and the industry enter a new growth phase, it faces unique challenges in delivering the hospitality guests expect. Technology will be key to providing an elevated guest experience and will help determine who sees the most success.

Even consumers who embrace technology may worry that companies are exploiting them through so-called personalization. Hoteliers need to balance digital ingenuity with a human touch.

The smart guest room of the future is still in development. A strong return on investment for hotel owners who invest in updated technology, however, will help push these innovations into the mainstream.