With a growing share of hotel bookings made online, many hoteliers are reliant on third-party travel websites for booking volumes, and global visibility. Booking engines, website builders, and direct-booking tools can help these hotels find a better balance between first- and third-party bookings.
As announcements have been made around ChatGPT and consumer-facing travel booking tech, other companies have been quietly working away on business-to-business generative AI products. There's more to come, no doubt.
MCR is using the expertise from its growing hotel enterprise to inform the development of its own growing hotel tech companies. What better strategy to solve some of the industry's biggest problems and make money doing it?
It is mind boggling to think about how needlessly difficult hoteliers' jobs can be because of old technology. The hotel industry is definitely late to make an upgrade, but better late than never.
Listen in for a great perspective on what it means for travel tech startups to be raising funding in this macro environment, valuations, deal structure, thinking through growth and exit options, and insights on what fellow founders should know.
Amadeus wants to get ahead of the changing travel industry through investments in new technologies like next-generation distribution, payments, and hotel software. Getting back into the black will help.