Accor is running ads for its loyalty program that star footballer Kylian Mbappé. The goal is to drive more direct bookings. The backstory is that online travel agencies are incredibly convenient for consumers and incredibly expensive for hotel companies like Accor.
The boom in the Indian hotel industry is now over, changing into a more normalized growth. This is an indicator of a maturing hospitality sector in the country as it signals the end of abnormal travel trends.
India’s booming aviation sector is set to get a major lift from two secondary airports in Delhi and Mumbai. While the projects signal India’s evolution into a global transit hub, smart pricing will be crucial to drive traffic.
IHG’s confidence in domestic U.S. travel and bullish outlook on China suggest it’s more focused on geographic diversification than short-term headwinds. Its message: the turbulence is real, but not enough to stop the long-haul growth.
Meliá's ability to stay profitable while expanding is notable. CEO Gabriel Escarrer tells Skift he's turning the group into a global resort operator, not just a Mediterranean one.
The Western region of the U.S has always been known for its innovation, and these new and newly renovated properties include a just-introduced culinary concept hotel and the only hotel in the U.S. with on-site flight simulators.
What began as a German court case is rapidly becoming an effort by hotels across Europe to seek financial damages from Booking.com’s for two decades of pricing practices.