Articles tagged “hyatt”

User-generated content is low on cost, and high on returns on engagement, but it's not always being utilized by hotel brands to its greatest advantage says a new report from consultancy firm L2. But is having a lot of UGC necessarily a good thing, or are there better ways for hotels to use them to their advantage?

Hotels are finally beginning to implement messaging strategies that make it easier for their guests to get in touch with them via SMS, WhatsApp, Facebook Messenger, WeChat, and the like. But how are they doing that, and what's next in messaging?

The growth of select-service brands from the major hotel companies isn't slowing down at all, and for good reason: They're easier to finance, build, and there's a clear demand for them. In short, it's a clear sign that hotels are learning to listen to what customers really want, as well as adapt to the new on-demand economy.

Again, we have to ask: Why aren't hotels doing more to prevent these kinds of credit card data breaches, and why does it take operators so long to inform their customers?

The big talking game we saw during the first quarter may have softened a bit in the second, but it's clear hotel CEOs are committed over the long term to pursuing and winning the direct bookings war.

Not all hotel loyalty member rates are created equal, and it pays to read the fine print.

If this year’s study is any indication, it’s clear guests are expecting a whole lot more from hotels than they have before in the coming year.

The Jeff Katz and Boston Consulting Group startup Dihedral -- with an assist from two major airlines and four hotel chains -- can turn out to be something huge or meander nowhere like some of the traveler journeys they'll be charting. Certainly the two have a track record and they are hitting all the right notes, including Big Data and experiences.

Unfortunately missing from these lists, however, are smaller firms that may, arguably, treat their employees just as well as these bigger ones do. Still, a lot of companies, regardless of industry, could learn from the ways in which they treat and value their workforces.

Last year marked a pivotal moment in terms of keyless room technology, as Starwood, Hilton, Marriott, and other brands announced investments in the mobile tech. And while there is consumer uptake, this still feels like a transitional technology that has us asking: What's next?