WeWork and IWG will vie for an “asset light” future to recover after the pandemic. And with that, branding becomes even more important in the world of work.
In Skift's top travel stories this week, IHG is launching its 17th brand, global consultancies will cut business travel spend, Oyo edged toward an initial public offering, and British Airways' parent grew its startup accelerator during the pandemic.
China must weigh whether the economic pain is worth the price of such tough lockdown measures in response to outbreaks that pale in comparison to those seen in markets like the U.S.
Luxury and lifestyle hotels are the industry's new battlefield for growth. IHG's rapid growth in this sector with new brands over the last few years boils down to one thing: This company isn't just ceding high-end customers to companies like Accor, Hilton, and Marriott.
Profitability is basically a foregone conclusion at this point for IHG, given its significant presence in the drive-to and leisure space. Investors now want to see how the company can beef up its growth trajectory coming out of the pandemic.
Optimism about the travel recovery in the U.S. hit a peak this summer. Hotels with a heavy American presence have benefited from the resulting occupancy boost as well as hopes for a long-term bump in conversions. Perhaps it should be no surprise that major U.S. hotel franchisors lead our health score list.
Construction cranes for hotels haven’t been called off to the level as some hotel industry analysts would have you believe. It can take years to build a new hotel, and those breaking ground now will open just in time for the pandemic to be in the rearview mirror.
Vrbo was leaving money on the proverbial table by sticking with whole homes. That seems to be changing, but it remains to be seen how far Vrbo will meander into hotels and other inventory types.
U.S. hotel companies like Hyatt may not get the best financial deals when they look to expand in Asia, but the growth opportunities are too great to ignore — especially when properties are only more and more expensive to build in the U.S. What's behind Hyatt's decision to go another way?