Nothing like a world-shattering crisis to force companies to look into the mirror and contemplate a makeover. Will consumer travel preferences change forever because of coronavirus? Forever is a very long time.
The hotel sector is nothing if not inventive, and IHG and Accor have bold ideas to take advantage of what's shaping up to be a mostly domestic summer season.
Roomkey.com's demise (temporary or not) shouldn't be seen as a sign hotel companies can't compete with OTAs. But if revived, the brand will likely need a more in-your-face approach than pop-under ads to drive traffic.
Going by InterContinental Hotels Group's first quarter earnings update, there's good news coming out of the U.S. and China. But how Europe, the Middle East, and Africa respond to coronavirus over the next quarter will be critical to keeping that optimism alive.
IHG CEO Keith Barr seems to be taking quite a level-headed approach to the coronavirus outbreak. Unlike some in the travel industry, he's not pressing the panic button yet and is waiting to see how things play out.
The legalization of marijuana by states is getting murkier in the eyes of the federal government, which has still not legalized pot. Thirty-three states have, meaning that hotels have to deal with it whether they like it or not. Some hotels are embracing certain forms of cannabis. Others don’t want the potential liability. How do they figure out what to do?