Travel Loyalty News

Loyalty programs are big business for hotel companies, and here are some noticeable trends shaping those programs.

United is launching its own media network that will use customer demographic data to create more targeted ads and content for passengers.

Marriott Homes & Villas saw growth to 160,000 homes and a 38% surge in international demand, combined with innovative use of generative AI for tailored guest experiences.

"It is impossible to rip out and replace everything we've got, because we are an industry where we have fragmentation," one investor told us.

Marriott is looking to tap AI to reinvent itself as a travel retailer, letting customers create bespoke experiences much the way they do today when booking an airline ticket.

IndiGo, a low-cost carrier known for its no-frills approach, is ambitiously venturing into what seems like long-haul flights and introducing business-class seats. The move aims to target a new generation of travelers while adapting to India's evolving aviation market.

Microsoft wants to help travel companies adopt generative AI, and many of those connections are coming through Amadeus.

The in-flight connectivity market is about to take off in a big way, with airlines queuing up to install next-generation hardware on their planes.

American Airlines tried to drag an entrenched industry toward the airline's vision of a more productive distribution future. But the financial hit stung.

If a soft economy is causing luxury travelers to limit their discretionary spending, that's sour news for Chase Travel in the short term. But over the long term, Chase Travel and some of its banking peers are trending upwards in travel.