Articles tagged “meetingsiq”

Lots of news coming out of IMEX America. Hotels are delivering more personalized and interactive experiences, and event tech companies are getting better at connecting attendees, sourcing venues, and leveraging big data.

This week, Sydney, Los Angeles, and Omni Hotels are showing how tourism and hospitality companies are disrupting the meetings and events industry, both online and offline.

There's plenty of tech out there, the industry is just not sure what works and what doesn't right now.

Event planners and brand marketers want to collaborate to design better event programming and experiential marketing content, but there are significant challenges for organizations to make that marriage work.

We like to think we've taken some of the best practices from the meetings and conventions space and applied them to our own event.

Talking about Millennial behavior in the workplace is like talking about "new media." It was once relevant and now it's not.

The conference of the future integrates entertainment, inspiration, and immersive experiences into the event, as much as education, to engage the multidisciplinary mindset of creative professionals today.

All travelers can already access more than 2,200 TED Talks online. Marriott and TED will need to differentiate the content enough to make it compelling for guests and loyalty members to want to tap into, as well as market it effectively.

Brands from Hilton Worldwide to Google are injecting more value into their events at every touch point, ranging from experiential culinary design to advanced event tech and content distribution.

Security, mobile device usage, the sharing economy, and positioning events as marketing vehicles are among the top challenges for event planners in 2016.