Articles tagged “metasearch”

It's refreshing to hear startup founders and business leaders talk about their mistakes, what they learned, and what is next. It does not happen often enough.

In its effort to gain a stronger hold on the hotel market, Trivago is implementing a tool that could change how it makes money and reduce the role of online travel agencies in bookings.

Why doesn't Google promote Google Travel as a one-stop shop? The layoffs at Google Flights show there's too much ad revenue in play on the Google.com side of the flights business to merit such an all-in approach.

Having your top executives jailed is one thing. But as that issue recedes, Lastminute.com needs to deal with its under-performance issues and execute on strategy shifts.

A public company, HomeToGo is still very small. However, in metasearch, albeit for short-term rentals, it is going places where larger rivals were unsuccessful.

The most important thing about Tripadvisor's exercise in formulating a new strategy will be how it reconfigures priorities. Answers to that question won't be divulged until 2023.

The search platform is displaying free links to independent hotels to push more direct bookings their way, but how will it ultimately claw back revenue from them when the likes of Hilton and Marriott have far bigger marketing budgets?

Airbnb needs to provide more information to guests about hosts, and making them more searchable would be an improvement. The fear, though, is that such information would make it easier for guests to book directly with hosts and bypass Airbnb.

Geographic diversification is paying off for China's Trip.com Group. Europe and the U.S. is still a fraction of its overall business, but they are now significant contributors.

Google announced it will shut Book on Google for flights for users outside the U.S. at the end of September, and told Skift it will likewise end the feature in…