Articles tagged “midscale hotels”

In a country with a booming middle-class like India, the move to upscale and midscale travel is a no-brainer. As consumers look for quality without a hefty price tag, brands that upgrade their midscale offerings are already reaping the benefits.

Marriott's Four Point Flex expansion marks a belated, yet decisive, push into the European midscale market, aiming to rapidly capture a growing segment.