Articles tagged “miraval”

While certain wellness travel trends are on the rise, like sound therapy, they won't drive more bookings as long as the coronavirus is a threat. Wellness travel, along with the rest of the industry, will need to hold tight and hope the outbreak gets under control.

A room in a luxury hotel is certainly incomplete without a bathrobe. But beyond satisfying guest expectations, brands are realizing that spiffing up their wraparound options can shower them with extra benefits.

As luxury hotel companies work to become spaces for healthy living, we'll likely start seeing more people with "wellness" or "well-being" in their titles take up senior positions.

Austin may be best known for its music bona fides, but wellness is also becoming instrumental in bringing an eclectic mix of visitors to the Texas capital city. It must be something in the water ... or in the hills.

Hyatt is taking the concepts of wellness and "adjacent spaces" very, very seriously.

It's a relatively small addition for now, but as Hyatt grows the Miraval brand, no doubt its members will appreciate the access to Miraval's wellness offerings. Now, we just have to wait and see what happens with Hyatt and Expedia.

Hyatt just now realized consumers like wellness brands? That seems hard to believe, as this has been a focus among travelers for a long time. But it's good to see Hyatt getting into the game.

Purchasing a brand like Miraval to enter into the wellness space is a smart move on Hyatt's part, as wellness becomes an increasingly global desire among all consumers, especially among the high-end travelers Hyatt has in its sights.