Articles tagged “mobile”

Voice will change the current travel marketing funnel much faster than we think. Savvy marketers and technologists should begin thinking about ways to make an impact on this burgeoning channel.

Consumer behavior will shift in drastic ways in coming years, powered by a new generation of devices with ridiculously fast data connections and the mainstreaming of gadgets that have been niche products until now.

TripAdvisor will continue fighting to get a bigger piece of the online travel booking pie in 2018. It's a familiar refrain at this point.

Built-in maps of airport terminals are certainly useful for iPhone users. But this new feature has a long way to go in terms of airports included and the granularity of information available, before it becomes a mainstay for frequent travelers.

Thanks to mobile’s ubiquity, there’s never been a better time for brands in the travel space to consider how they can offer their customers practical solutions and real value throughout the complete traveler journey.

The West has long spearheaded innovation, but in recent years, Asia has led some of the most strategically crucial areas of technological advancement.

The future you're promised is never the future you get. Google is touting artificial intelligence-powered translation capability as a transformative feature for its users, but it's really just an impractical repackaging of existing technology.

This is a sign of a much bigger shift in the entire travel industry where travel brands no longer want to just be "travel" brands. Hotels don't want to just be hotels. Instead, they want to be platforms for offering you experiences whenever and wherever you may be.

It's not surprising that the chief creative officer of Facebook thinks travel companies should get smarter about using — and ostensibly advertising on — Facebook products. But he also adds insight on why mobile is so crucial for travel companies to master and why virtual reality is less important.

It was only a matter of time before the big brands started rolling this smart-room technology. But what will be even more interesting is seeing which brand's approach works better in a hospitality setting, and is more appealing not only to guests but to hotel owners, too.