Articles tagged “national geographic”

Lindblad is not just expanding its fleet but is also pursuing a broader ambition to balance growth with ecological stewardship. Easier said than done, however.

A greatly expanded marketing deal with Disney's National Geographic brand, plus record earnings and revenue, might steer Lindblad Expedition into new waters for potential acquisition.

European tour operator TUI's tours and activities division, TUI Musement, has expanded its collaboration with National Geographic Expeditions, launching 40 new NatGeo Day Tours. 

National Geographic, the 134 year-old media brand now majority owned by Disney, has appointed former Editor of Travel+Leisure Nathan Lump as its new Editor-In-Chief. Lump was most recently serving as…

A private jet vacation is a convenient way for the luxury traveler who has seen it all to experience an array of diverse destinations during a single trip.

The best travel ads this week dig at the heart of what travel is all about.

Media brands are aligning themselves with hotel properties around the world that serve as a touchpoint of their brand, expanding the realm of branded experiences in travel. But what is the opportunity that exists within the hotel industry, and how are these opportunities mutually beneficial for both parties involved? Where does the future of media brand and hotel company partnership lie?

It will be interesting to see if more countries contract out large content marketing programs to established media companies, especially without any editorial oversight as was the case here with Switzerland.

You many not be able to get much more old-school media than National Geographic, but the brand has innovated in ways that make it less vulnerable to the ebb and flow of advertising dollars than many of its younger peers.

Google positions itself as a key influencer in how people perceive destinations and where they decide to visit. The trekker program capturing these hard-to-reach places will likely make them more approachable to tourists.