Articles tagged “online travel agencies”

Online travel agencies remain essential to the travel industry as consolidators of, and clearinghouses for, advertising dollars throughout the space. We do not see OTAs being removed from this position easily, but challenges are growing by the day.

GetYourGuide is betting that travelers will prefer to book GetYourGuide-branded tours over locally branded ones. This diagonal integration echoes marketing moves made by Oyo in hotels and RedAwning in lodging rentals. But will it work?

How seriously is EasyJet going to take the packaged vacations market? More seriously than it did before for sure, but enough to compete with the plethora of tour operators and online travel agencies out there? At this stage it's hard to tell.

It’s dangerous to give Amazon breathing room in any industry; better to think through its implications for travel today. Amazon is not simply a threat, it offers lessons and opportunities for travel executives as well.

Amazon likely has a role to play in the future of travel distribution, marketing, or devices — if not all three. Travel leaders need to prepare today or risk being caught flat-footed tomorrow.

Although this looks like a smooth change at the top, we'll have to keep an eye on whether the new CEO deviates from the path the company has set itself on in recent years.

On the Beach’s careful approach to expansion shows just how difficult it can be to grow in foreign source markets. Europe isn’t one big country and if you don’t make acquisitions, expansion can be a tedious process. But one of those acquisitions might just be the one that pays off in the long term.

Despegar will need to become even more of a force in Latin America if it hopes to tempt major shareholder Expedia Group into acquiring it.

Agoda's new CEO John Brown will be leading the company to increasingly push into Europe and the Americas, beyond its traditional online travel agency turf of Asia Pacific. The early numbers show that parent company Booking Holdings is putting its money where its mouth is.

We come in peace, a top Google executive essentially said while addressing the travel industry on Thursday at Skift Forum Europe in Berlin. One possible industry response might be: "Trust, but verify."