Articles tagged “OTAs”

You may travel a lot with the kids, but AI should be smart enough to know when you want to leave them at home.

The global car rental sector is a resilient $92 billion market, driven by leisure travel, with the Americas being the largest market. The sector is rapidly digitizing with 74% of bookings online, with direct bookings driving as much traction as intermediaries.

As hotel distribution grows more open and decentralized, infrastructure will define the winners. Nuitée is for hotel distribution what AWS is for computing or Stripe is for payments, helping hotels and new sellers unlock channels, control pricing, and personalize experiences.

The global cruise industry generated $71 billion in revenues in 2024 and is projected for strong growth, with a forecasted growth rate of 5% year-on-year, to reach $78 billion by 2026.

This chartbook offers a snapshot of the evolving online travel landscape, with an analysis of the top 10 largest publicly traded online travel agencies.

In 2025, U.S. travelers are more confident, digitally empowered, and experience-driven — redefining how, why, and where they travel.

Booking Holdings sees many Americans remaining cautious about travel. The good news: It has less U.S. exposure than rivals Expedia and Airbnb.

With digital privacy tightening, identity resolution is becoming essential for travel marketers. Wunderkind’s Ronen Kadosh explains how smarter data strategies can help brands drive direct bookings and build lasting loyalty.

Americans are back on the road — guided by experiences, wooed by AI, wary of hidden fees, and booking wherever the value clicks.

The global airline sector is in a growth phase, projected to reach $949 billion by 2026, driven by strong leisure demand and the significant rebound of business travel.