Articles tagged “paris”

Gold medals aren't the only prize in contention at Paris 2024. Airlines from around the world are using the Olympics to bolster brand recognition in a big way.

Patrick Mendes, Accor's CEO of Europe and North Africa, is excited about this year's Olympics — in large part because Accor is an official partner of this year's event.

Uber is adding new features, some temporary, to take advantage of increased tourists in Paris for the Olympics starting later this month.

Today's podcast looks at the Olympics' small foreign impact, new routes from Perth to Paris, and Marriott's new online travel booking tool.

The 2024 Paris Olympics may be a big draw – but not for international tourists.

Today's podcast looks at Boeing's guilty plea, Airbnb's Olympics tourism angle, and the trouble with carbon offsets.

Airbnb is among the travel industry leaders in taking advantage of the global events category. Its push in Paris highlights the importance it sees for this sector.

InterGlobe is diving into the European hospitality scene with profit on its mind. As the CEO of Miiro Hotels clearly puts it, “This isn’t a vanity project — it’s a project for profit.”

Many industry leaders doubt Paris will enjoy an immediate tourism windfall from the Games. But Accor, Airbnb, and Air France are counting on a boost in brand awareness, with 15 million visitors and a billion viewers watching on TV.

Forget the TV screen — new-age Asian travelers want to be pitch-side cheering their favorite team.