California's bold move is forcing all U.S. based hotels to put all their cards on the table, setting a new standard for price comparison that will likely go national. Whether this leads to more competitive pricing or simply shifts consumer costs elsewhere remains to be seen.
Two U.S. federal agencies warned hotel companies that using the same pricing software as rivals use may risk violating antitrust law in highly concentrated markets.
American Airlines has lashed out at U.S. travel agents in a scathing response to the complaint that the airline's robust distribution strategy was unfair.
A Skift scoop: Hilton told hotel owners it was changing policy to ensure mandatory resort fees are displayed upfront on all its sites and apps. The move follows Marriott and Hyatt's similar steps this year.
Ticket pricing data appears to be a commodity in itself, as tech upgrades potentially limit access to fare availability — with travel agents complaining it impacts their ability to do their job effectively and leads to higher fares for consumers.
Travel is not getting any cheaper, as significant price increases across specific categories of experiences over the last four years, highlight the interplay of various economic, social, and market factors.
Artificial intelligence is fundamentally altering how travel brands operate, and here's a look at a few ways the rapidly booming technology has already done so.
Disney will be phasing out its advanced park reservation system in 2024, part of the controversy in the recent Dream Key Pass lawsuit. What this means for crowd control going forward remains to be seen.