Articles tagged “pricing”

Price-sensitivity is rising across markets, despite strong travel demand. While travelers continue to prioritize travel, they are increasingly selective in how they spend. Pricing strategies must evolve to capture demand, while addressing growing expectations of value from consumers.

The new framework could give travel a win on AI development. It does nothing for the pricing fight that's already at their door.

Airline pricing has always been a blackbox. The systems are deeply complex, and AI may make them more so. The fear is "surveillance pricing" and you're going to be hearing a lot more about it.

Hotel pricing by gut instinct and Excel spreadsheets is out. Operators are finally getting serious about revenue management.

At Skift Global Forum 2025, travel leaders explored how AI is reshaping traveler behavior, forecasting, and marketing strategy, and why human insight remains travel’s greatest advantage.

A pricing technology gap has created a David-and-Goliath dynamic in hospitality, where small, indie operators compete against chains. Can AI help level the playing field?

Legacy pricing systems are holding airlines back from delivering the level of personalization, revenue optimization, and cross-channel consistency that modern travelers expect. IBS Software’s forward-looking approach offers a clear path to higher revenue and improved traveler experiences.

Michelle Russo's asset management firm oversees a $12 billion portfolio of hotels. She sees dominoes falling: Tariffs → economic uncertainty → fewer international visitors → fewer bookings → cost-cutting and marketing changes.

Disney is expanding its cruise fleet and investing billions in its theme parks internationally. Yet maintaining premium pricing across a much larger footprint won't be easy.

Still lumping all “Asia Pacific travelers” into one category in your marketing strategies? Traveloka’s latest findings show just how diverse and dynamic this travel market really is.