Articles tagged “puerto rico”

Natural disasters have decimated several destinations in recent months, so how have events like earthquakes and wildfires impacted tourism industries? Ask Skift provides answers.

As the social media influencer industry evolves and matures, destination marketing organizations are, in turn, taking them seriously as agents in their efforts to grow visitation.

Today’s edition of Skift’s daily podcast looks at Hyatt’s earnings, U.S. travelers’ online booking habits, and Puerto Rico tourism’s new campaign.

Puerto Rico’s geography helps drive visitor growth more than any tourism campaign. But its latest campaign still does a good job of promoting the island's culture.

Pending legislation in Puerto Rico would limit the use of short-term rentals in residential areas to 30 percent of the property, a move that an Airbnb official characterized as a…

Travel came roaring back in 2022 and we were there to cover it all from across the globe. By asking our team of editors and reporters to pick their favorite stories from the year, it really captures the scope of that coverage. Enjoy their inside accounts of how these stories came to be.

In Skift top stories this week, we highlight five U.S. destinations remaking their tourism strategies, American Airlines takes a big step in paying off its debt, and Airbnb is top spender among travel brands on U.S. TV this year.

For any travel company that leans on a membership model, offering a tiny slice of equity is a cost-effective way to grow an army of loyal guests — but only if the brand is strong enough. If institutional investors continue to shy away, crowdfunding could take off in 2023.

Puerto Ricans aren't merely imagining that Airbnb and Vrbo have transformed their neighborhoods — sometimes negatively. Here's a report that quantifies the housing impact.

In this video from Skift Global Forum 2022, we hear from Leah Chandler, Discover Puerto Rico’s chief marketing officer, on the DMO’s “Live Boricua” campaign. The term ‘boricua’ honors the vibrant culture and spirit of the Island — as well as those of Puerto Rican descent — which creates unique, relatable and long-term marketing opportunities.