Articles tagged “puerto rico”

Tourism marketers can't run their campaigns as usual right now. But that doesn't mean they can't do anything. The challenge lies in finding the right tone — and the right timing.

Puerto Rico has seen its share of setbacks recently, but a fresh approach to experiential events paired with the launch of a tech-centered complex make the island an emerging leader for destination events.

No other country or region has an airline industry as strong as that of the U.S. What's the secret? Have U.S. airlines cracked the perennially difficult code to airline profitability, and will it last? Skift Airline Weekly dove deep and zeroed in on trends that explain the U.S. airlines' success.

As Puerto Rico's tourism industry recovers, big business from global companies may sound great, but so does slow-and-steady growth based in local communities. Puerto Rican women are doing that community-focused work.

Puerto Rico has taken a battering in recent days, with a series of earthquakes affecting the southern part of the U.S. territory. The island's tourism industry has had plenty of opportunities to prove its resilience recently; this will be another.

El Distrito is an ambitious plan, and the island is throwing an extraordinary amount of effort toward making it a success. This is something that matters to business leaders. Hopefully, visitors will have the same enthusiasm.

Building a resilient destination requires having systems, organizations, and processes in place that are agile and proactive.

Building a resilient destination requires having systems, organizations, and processes in place that are agile and proactive.

After being ravaged by the unprecedented Hurricane Dorian, the Bahamas is in its most urgent stage of recovery. But with half of its GDP dependent on tourism, it will need to focus its efforts in the coming months on ensuring that travelers still visit.

In the age of mass media, word of incidents in travel destinations quickly spread across the globe, and travel advisors need to be prepared to handle client requests for changes in their wake. It's important for advisors to start looking for backup plans when news begins to break.