Articles tagged “revenue management”

Southwest has known for years that there is money to be made in differentiation and protecting your brand identity regardless of what Wall Street thinks. That's a factor in its decision not to launch basic economy or bag fees.

Until recently, the meeting and event industry was playing a game of catch-up when it came to revenue management. But thanks to new available industry-specific tools, developing a well-executed revenue management strategy is a lot more attainable than it once was.

The revenue management industry picked an odd time to have an identity crisis, given the opportunity for additional profit that new rate-setting and distribution software could bring.

In our newest report, we investigate the potential of customized offer creation to transform the airline industry’s approach to marketing and revenue management.

Duetto has raised more money to ramp up its operations and continue to develop its hotel revenue management platform. The space is crowded, but powerful software-as-a-service tools are needed desperately by hotel revenue managers.

By taking a more scientific and strategic approach to pricing, airlines have the opportunity to drive customer satisfaction and stand out in a crowded marketplace.

In some ways, perhaps … but one big difference between hotels and airlines is that hotels want their consumers to actually like (maybe even love) them. While with airlines, that might be a different story as some recent events would demonstrate (we're looking at you, United).

Trivago is bold to take on the giants Booking.com and Expedia Inc. by debuting hotel data services, too. But its rate-shopping tool is better designed and possibly more powerful than what its rivals offer. Game on.

Better late than never. Sales teams for meetings and events are finally starting to use software to forecast demand and extract the most money possible.

This move will allow The Rainmaker Group to concentrate on its core competency of demand management for hotels and casinos, an area where competition is heating up from rivals like Duetto, LodgIQ, IDeaS, and Revinate.