Wyndham is monetizing the very concept of being a repeat hotel guest, while providing discounts on bookings with other travel suppliers. Expect the industry to watch this move closely.
Major chains tout hundreds of millions of members, but a new Skift metric reveals wild disparities in how they build their programs. Marriott, for instance, is in the middle of the rankings when measured by members per room.
Hilton is adding boutique hotels, connecting rooms, and smart TVs to adapt to travelers seeking unique properties, multigenerational trips and streaming entertainment.
The creation of business profiles for property managers on Airbnb would be a step forward in the name of transparency. Guests would be better served if they have a preference for individual versus professional hosts.
Capital One Travel landed an experienced travel B2B exec in Sarah Kaplan Moore, who hails from the online travel agency side of the ledger. Capital One's Discover acquisition potentially provides it with ammunition to better compete against leaders Chase Travel and American Express Travel.
It's a critical moment for Airbnb to do some explaining — and listening — to its largest hosts about policy changes. Many of the policy tweaks also dramatically affect individual hosts, who won't be represented.
Many hoteliers seek a middle way between the straitjacket of chain conformity and the hardships of being operationally independent. Mayfield, a new brand from the creators of Magnuson Hotels, aims for a fix.
Yotel has the backing, the pipeline, and the owner pitch. Its new CEO Phil Andreopoulos is tasked with turning that into disciplined, profitable growth.
Brand USA's downsizing was almost inevitable after Congress torpedoed its funding this summer. Whether it can be effective in promoting tourism given the U.S. political climate remains to be seen.