Analysis Shows Drop in Short-Term Airline Bookings to Europe After Brussels Attack
More evidence that terrorism is directly impacting travel in Europe.
Articles tagged “sojern”
6 Charts Showing Latin American Travelers’ Search and Booking Behaviors
Last-minute bookings aren't popular everywhere, and Latin America is the perfect template for brands to look at to figure out how to sell to travelers the right way as they plan and search for trips over time.
20 Charts Showing Surprising Trends in Global Last-Minute Travel
What travelers search for and what they actually book are horses of different colors and these insights highlight exactly how that plays out around the world.
Current U.S. Interest in Cuba Travel Is a Trickle Rather Than a Wave
No surprises here: there's still American interest in Cuba and U.S. travelers will begin trickling into the island more than ever before, but it doesn't look like we'll see the pressure hose turned on any time soon.
European Business Travelers Booked Flights Last-Minute More Than Americans During the Holidays
Europeans' propensity to book last-minute flights more frequently that U.S. road warriors has more to do with the flight-marketing tactics of Ryanair and EasyJet than it has to do with mobile adoption.
Ad Tech Is Driving One-to-One Marketing in Travel Booking
It is about showing somebody an ad in the exact right timeframe, and for the exact right product, in the place that they want to go. Get the report, get deeper insights into travel booking tech.
How Fast Are Consumers Really Moving to Same-Day Hotel Bookings?
The majority of U.S. hotel bookers aren't booking on mobile, and don't book the day of their stay -- although things are trending in that direction. Travel marketers need to cater to the trend, but can't overlook the variety of consumer behaviors and devices in play.
The Top 31 Most Heavily Venture-Funded Startups In Travel
The global travel industry is going through a lot of disruption, and the biggest sectors include the sharing economy and ground transportation, as well as one large potential winner in the hotel booking sector.