Travel is not getting any cheaper, as significant price increases across specific categories of experiences over the last four years, highlight the interplay of various economic, social, and market factors.
Regiondo, Checkfront, and Rezdy - three prominent players in the tours and activities reservations tech sector - have joined forces. Skift first reported the intended merger.
TUI is acutely aware that its holiday package tours could be prone to seasonality shifts, as the group has just had to deal with the impact of severe weather warnings and wildfires. Despite all this and rising prices, travel demand from its main markets remains strong.
Google’s Things To Do tool has been met with both trepidation and excitement. In the tours and activities space, unlike other travel verticals, we expect that Google will benefit the online intermediaries, giving prominence to online travel agencies.
Viator's growth as a tours and activities platform both lifts and exhausts Tripadvisor's revenue, in a seemingly relentless pursuit of brand strength through performance marketing spend.
The tours, activities & experiences market is a lucrative and under-explored opportunity in the travel industry. Its high fragmentation, influx of small suppliers, and rapid shift from offline to online makes it a goldmine for online intermediaries to gain market share from traditional offline players
In a shift away from traditional tourist hubs, private tour guides nurture small group experiences in less-popular cities to grow their business organically.
Disney will be phasing out its advanced park reservation system in 2024, part of the controversy in the recent Dream Key Pass lawsuit. What this means for crowd control going forward remains to be seen.