Tripadvisor News

Tripadvisor is a travel website that provides reviews, ratings, recommendations, and bookings for various travel-related products and services, such as hotels, attractions, flights, and vacation rentals.

Tripadvisor offers a variety of services to travelers and businesses, such as:

Reviews and ratings: Tripadvisor allows users to share their opinions, experiences, and photos of various travel-related products and services, such as hotels, restaurants, attractions, etc. Users can also rate these products and services on a scale of 1 to 5.
Comparison and booking: Tripadvisor enables users to search for and compare prices, availability, and features of various travel-related products and services offered by third-party providers. Users can also book or reserve these products and services directly through Tripadvisor or its partners.
Trip planning: Tripadvisor helps users to plan their trips by providing recommendations, suggestions, guides, maps, forums, etc. Users can also create their own trip itineraries or browse through other users’ trips.

Tripadvisor brands include: Viator, Flipkey, Cruise Critic, Bókun, SeatGuru, and other smaller niche sites.

Online Travel

TripAdvisor To Fix Its Lack of Attention to Restaurants and Attractions

TripAdvisor is just getting around to addressing all of the massive restaurant content that it already has. As metasearch players already know, Yelp and OpenTable should pay attention as TripAdvisor tries to eat their lunch.

Dennis Schaal | 12 years ago

Online Travel

Expedia Spends More on Search Than Any Other Booking Site in the U.S.

The top 10 U.S. travel advertisers in paid search in 2012 also filled out the top 10 in 2013, although their positions changed somewhat. This shows how difficult it is for travel startups and other companies that were not early adopters to break through and get their messages out to consumers.

Dennis Schaal | 12 years ago

SkiftX

TripAdvisor Begins Using Its Own Restaurant Reservations Tool In Challenge to OpenTable and Yelp

Restaurants are part of a newly defined travel industry, and TripAdvisor's acquisition of lafourchette brings that point home.

Dennis Schaal | 12 years ago

Hotels

Jetsetter Turns to Video to Better Brand Its Lifestyle

From its detailed hotel descriptions to its online magazine, Jetsetter is a case study in content marketing.

Jason Clampet | 12 years ago

Hotels

Booking.com’s New Vacation Rental Site is HomeAway’s Worst Nightmare

It remains to be seen what Booking.com does with its new Villas.com and how heavily it gets promoted, but Booking.com clearly is committed to the vacation rental sector, and will likely make many more moves. HomeAway has to do much more to get its digital act together.

Dennis Schaal | 12 years ago

Online Travel

The Highest Paid CEOs in Online Travel

Was TripAdvisor's CEO Stephen Kaufer worth $39 million in 2013? That amount is a bit of an anomaly as it includes $38 million in stock options, and he won't be eligible for more until the Summer of 2017. Although there are complaints that TripAdvisor gives geographic growth a higher priority than short-term shareholder return, we don't see anyone complaining.

Dennis Schaal | 12 years ago

Online Travel

More Soft-Landings For Failed Startups: Tripadvisor Acquires Tripbod

Another day, another Tripadvisor acquisition of a failed startup. At some point, hopefully these add up, but doesn't seem so far.

Rafat Ali | 12 years ago

SkiftX

TripAdvisor Acquires VacationHomeRentals.com as it Tries to Catch HomeAway

Who's going to catch HomeAway? TripAdvisor is going to give it a try, as it acquired the smallish VacationHomeRentals.com to its portfolio, but unlike HomeAway, TripAdvisor has a lot of other irons in the fire.

Dennis Schaal | 12 years ago

Media and PR

TripAdvisor Hires Wendy Perrin As Its Travel Evangelist

TripAdvisor may have its challenges, but unlike magazines it doesn't have to chase advertisers or pay top dollar for content. It's a mix that may be difficult for a magazine veteran to understand, but it won't be hard to get used to.

Jason Clampet | 12 years ago

Online Travel

U.S. Travelers Are Using Their Mobile Phones A Lot More Than We Think

People love to search for tours and activities on their mobile phones while on vacation. TripAdvisor is going after this market, and could give the Viators and GetYourGuides formidable competition.

Dennis Schaal | 12 years ago