Articles tagged “virgin voyages”

As they ramp up their outreach to travel advisors, Ritz-Carlton Yacht Collection and Virgin Voyages are both presenting themselves as new and different options for luxury clients. They say this means agents will be able to sell cruises to those who don’t normally cruise, but who are intrigued by the brands.

Virgin Voyages is intent on setting itself apart, and its food choices do stand out: no buffet, no main dining room, no restaurants with an extra charge. Execution will be key.

Virgin Voyages has been talking about visiting Cuba for three years now, so this announcement is no surprise. But will the destination still be as popular in 2020 as it is now?

Virgin Voyages is emphatic about being a different kind of cruise player while planning to sail from the world's busiest cruise port to the most popular destination. The difference will be in the details, and we're still waiting for most of those.

One of the buzz phrases in the cruise industry for the past couple of years has been "multigenerational cruising." Virgin Voyages sees an opportunity in keeping one generation off its inaugural ship.

Virgin is still on track to launch its first cruise ship from Miami in 2020. Whether Richard Branson can convince people who don't normally cruise to try one of his ships is still an open question.