Tour Operators

Get the latest tour operator news with Skift’s authoritative coverage. Critical updates and analysis from the world of tours and activities—essential for professionals to stay ahead in a competitive market.

Our articles cover a wide range of topics related to multi-day tour operators as well as day trips from tours and activities companies.

Read more

From consumer behavior changes to technological advancements transforming tour operations, Skift keeps you updated on all travel industry shifts.

Stay informed about significant mergers and acquisitions, regulatory changes, and market dynamics that shape the industry. Our news coverage features insights into major players like Thomas Cook and emerging operators shaping the future of travel.

Exclusive interviews with industry leaders, comprehensive case studies, and insightful reports curated by Skift experts. Gain the knowledge needed to navigate and succeed in the tour operator landscape.

Browse our collection to gain new insights and inspiration for your tour operator business.

Business Travel

TUI’s Big Play in Tours and Activities

When someone with the scale of TUI gets serious about something, you know it's a big deal. Now that it has got the right technology, it should be an easy win for a company with such a massive customer base.

Patrick Whyte | 7 years ago

Business Travel

What Went Wrong at Thomas Cook in 2018?

Thomas Cook might have been a victim of circumstance but it probably hasn't helped itself. It is caught between the asset-heavy approach of TUI and smaller, more nimble online rivals. It needs to get its house in order to ensure it doesn't keep repeating the same mistakes.

Patrick Whyte | 7 years ago

Tour Operators

Thomas Cook China Launches New Strategy Amid Huge Chinese Tourist Declines in Thailand

Japan turned out to be the lifeboat for Thomas Cook China when Thailand turned disastrous, as the tour operator appears to be sailing away blithely with four new initiatives to scale up its China market.

Raini Hamdi | 8 years ago

Business Travel

Vegans Find New Options as Part of Next Wave of Food Tourism

Tour operators only launch tours that they see demand for, and in Intrepid Travel's case, there's no question that vegan travelers appreciate the attention and effort to design food tours that are just as delicious as any other.

Dan Peltier | 8 years ago

Business Travel

Rome Tour Bus Restriction Stirs Europe’s Latest Overtourism Controversy

Tour buses bring thousands of people to Rome each day, but many increasingly run on cleaner fuels than their passenger car counterparts. Buses also replace some of those cars and probably know the traffic laws better than the average driver, another reason that has us scratching our heads at Rome's plan.

Dan Peltier | 8 years ago

Business Travel

Tour Operators Push Off-Season Deals to Counter Overtourism

Tour operators addressing overtourism have essentially gone mainstream in recent years as more travelers have demanded alternatives to crowded city centers. In 2019, we will likely see more companies step in to do the right thing.

Dan Peltier | 8 years ago

Hotels

The Roadblocks Airbnb Must Tackle on Its Way to Possible IPO: Skift’s Latest Research

What is hurting Airbnb’s ability to see true success? Increasing regulation, the company’s potential impact on local housing markets and the traditional hotel sector, and the company’s increasing role in hospitality and accommodation distribution. In this report, we attack all three.

Rebecca Stone | 8 years ago

Business Travel

Equinox Will Launch Luxury Tours in 2019 as New Hotels Open

If it ends up being successful, and we don't see any red flags why it wouldn't be, Equinox will have a value proposition not many travel brands can touch: an exclusive place to work out, sleep, and explore the world.

Dan Peltier | 8 years ago

Business Travel

Credit Card Giant Chase Jumps Into Tours and Activities

Tours and activities partnerships like the one between Atlas Obscura and Chase seem like a win-win. Card companies acquire knowledge about trends in the sector, and what travelers are demanding. Meanwhile, tour operators get access to loyal consumers willing to shell out for the trip of a lifetime.

Dan Peltier | 8 years ago

Business Travel

The New York Times Adds Day Tours to Grab Piece of Booming Tours and Activities Sector

The newspaper business continues to go through an evolution in the digital era, all while the travel industry is thriving and demand grows for tours and activities. City Tours probably won't be the biggest revenue generator for the Times anytime soon, but it could do a lot to make the publisher cooler and more relevant.

Dan Peltier | 8 years ago