Tourism News

Travel marketing is entering a new phase as AI and shifting discovery habits reshape how brands connect with travelers. Based on insights from 10 industry leaders, this report explores how marketing is becoming more dynamic, more connected, and more dependent on relevance, trust, and real-time value.

Recency bias is the most expensive cognitive error in travel business. And right now, it’s mispricing Dubai.

The harsh stance of Indian travelers against Turkey is not dampening the Middle Eastern country’s spirits and efforts in reaching out to this market. Instead, it is looking at ways to bypass the nationalism-driven sentiments, and catch demand where it can.

“Incredible India” was built to attract outsiders, but the center of gravity in Indian travel has shifted from selling the country abroad to building for travelers at home.

The travel industry's growth hit a plateau in February 2026 as the geopolitical conflict in the Middle East paralyzed global air corridors, upending the Middle East's record growth. The industry's resilience now depends on its ability to effectively redistribute global travel demand.

Support measures include deferring government fees and postponing the tourism dirham fee.

The travel industry’s advocacy groups were built to lobby Congress, but the executive branch has all the power.

The travel industry’s advocacy groups were built to lobby Congress, but the executive branch has all the power. The mismatch was undeniable this past week.

From Dubai to Delhi to several U.S. cities, March revealed how quickly the whole system can break down.

India's travel stakeholders need to start converting cultural depth into bookable, premium products.