Every tariff seems to have its own little silver lining. If India and China manage to get direct flights back in the air soon, we might just have to hand it to the Trump tariffs for delivering a win.
As recently as last September, Dubai Tourism said it was going to move away from celebrity campaigns. But Millie Bobby Brown could be a strong draw for younger travelers.
More Chinese tourists are now choosing Vietnam over Thailand. Smart visa policies could help keep it that way. The easier it is to get in, the more likely travelers, and their wallets, will follow.
The Brazilian government's move to reintroduce a visa requirement is a big risk, considering visa-free entry can help make destinations more appealing to travelers.
Travel is the most aspirational consumer purchase out there. With secular tailwinds and a boost from post-pandemic revenge travel, our industry was flying high. But now, new policies announced by U.S. President Donald Trump may take travel out of the clouds and back down to earth.
With Indians traveling outbound increasingly, long-haul destinations are trying to capitalize on this growing market segment. Tourism Australia is hopeful that its online visa process will make it a preferred destination, coupled with growing air connectivity and strong bilateral ties.