Regulators aim to curb digital chicanery. Their target: fake AI reviews, paid praise, and biased endorsements from influencers. But policing the sprawling review ecosystem may become a headache for many.
Today’s consumers are increasingly inspired by their favorite TV shows and movies. By aligning ads with this engaging content, travel brands can reach consumers at pivotal moments in their planning journey and enhance conversion rates.
Airlines comes in all shapes and sizes, and so do the real world applications for artificial intelligence. We sat down with five aviation leaders to find out how they think the new technology will impact their business.
As hospitality procurement leaders become increasingly important strategic partners, advanced technologies can help procurement teams tackle industry complexity, increase efficiency, and deliver measurable value back to the business.
We present a handy chart factbook comparing the two largest global OTAs: Booking Holdings and Expedia Group. In 50 charts, we compare the key financial metrics and performance indicators - including share price movement and valuation - of the two companies.