New York City sells mass-market Brooklyn to international travel trade
Photo Credit: NYC & Company creates a promotional video for Brooklyn to show off the neighborhood's best side to potential tourists. Vimeo / NYC & Company
Skift Take
Going by the generalized video and hotel recommendations, NYC & Company seems to be going for mass market headlines-only tourists, for whom TV and movie version of Brooklyn is the epitome of artisanal.
Blame Hannah Horvath if you have to, but artisanal Brooklyn is hot right now with New Yorkers and visitors alike.
NYC & Company, the city's official marketing tourism organization, plans on capitalizing on that buzz as it goes about
