I’m Going to Disney World: A Video History of the Super Bowl Victory Boast
Skift Take
Not sure going to Disney the day after you win a championship is the best prize, but alongside "Virginia is for Lovers" and "I Love New York," the campaign is one of the most successful in the history of tourism.
Winning the Super Bowl is nice, and a little extra cash and a free trip from a three-second endorsement isn't bad either.
For 25 of the past 26 years, Walt Disney World Resorts has filmed advertisements during the on-field victory celebrations of the National Football League championship
