American Airlines’ In-Flight Indie Music Experiment Pays off in Social Media Love

American Airlines has revealed that its Indie music selection, available inflight and played to passengers as they board the aircraft has resulted in a seven-fold increase in positive Tweets about the airline in the first week of May. The airline’s Director of Inflight Entertainment & Connectivity, Brian Richardson, reports that since its introduction, the Indie music selection has made a significant positive impact on American’s passengers and that love of music is clearly tr