Skift Take
Formation Design’s blended cabin is part of a new trend of designers proposing that airlines think beyond tradition cabin class marketing. The notion of a lay-flat Premium Economy is exciting. If Henshaw feels measured optimism that airlines could take the next big leap forward—we’ll join him in that optimism. (We’ll still take tiny breaths until it happens, though. We wouldn’t want to pass out while we wait.)
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As we move closer to a future of air travel where traditional cabin class labels lose all meaning, Formation Design is proposing a blended premium cabin which could introduce the world’s first lay-flight Premium Economy seats — occupying the same cabin area as private Business class suites.
The aircraft interiors space race has led to some curious proposals, but it has also fueled practical and viable creative innovations. Many of these are recognized as nominees in this year’s Crystal Cabin Awards.
We spoke with Robert Henshaw, Partner at Formation Design, about his blended lie-flat cabin which is among this year’s Crystal Cabin nominees. It reflects a trend to blend cabins according to passenger travel preferences, and add introduce more comfort to middle-market passengers who want more than an ordinary Economy experience, and perhaps less than traditional First or high-end Business class pr