Skift Take
The first iteration of this technology could be glitchy, but the ability to translate your speech into 40 languages could turn out to be something of a true killer app for the travel industry.
Travel technology tends to be focused on the transactional; ways to streamline and personalize the booking process for consumers, while reducing costs and connecting systems on the back-end.
But, during a consumer technology keynote Wednesday, Google announced one feature that could help redefine the travel experience for consumers around the world.
Google Pixel Buds may appear at first glance to be a less aesthetically pleasing version of Apple's popular Airpods wireless headphones. But Google Pixel Buds house one feature that could prove transformative for the travel industry: real-time translation capabilities powered by Google Translate and Google Assistant, Google's more useful equivalent