Onefinestay CEO Views Hyper Personalization as Next Stage of Luxury Rentals

A lot has happened in the year and seven months since AccorHotels announced its intent to acquire luxury alternative accommodations provider Onefinestay for $168 million. Since the acquisition, the founding CEO and his successor, another co-founder, left the company. The eight-year-old company, which had a little more than 2,500 listings in a handful of cities when AccorHotels bought it last year, now has more than 10,000 listings in 33 countries. That's because AccorHotels in July combined several of its rental brands under the Onefinestay umbrella. That move brought together Onefinestay Travel Keys, and Squarebreak under the leadership of new CEO Javier Cedillo-Espin, a longtime executive with AccorHotels and Starwood. Most previously, he served as AccorHotels global integration officer following AccorHotels' acquisition of Fairmont Raffles Hotels, so Cedillo-Espin clearly has experience bringing acquired brands into the AccorHotels family. Skift sat down with Cedillo-Es