Accor Launches New Loyalty Program and 8 Other Hospitality Trends This Week
Photo Credit: Accor is undergoing a rebrand. Accor
Skift Take
This week in hospitality, Accor undergoes a rebrand, Oyo and Yahoo partner up for home rentals in Japan, and Best Western buys luxury brand WorldHotels.
Hotel News Weekly Roundup
Throughout the week we post dozens of original stories, connecting the dots across the travel industry, and every weekend we sum it all up. This weekend roundup examines hotels. For all of our weekend roundups, go here.
Accor Rebrands and Launches a New Loyalty Program: Accor’s Sebastien Bazin seems to be less keen about acquisitions these days. Instead, he is looking at Accor internally and aims to fix the chain’s rather dismal loyalty program. Sports, dining, and entertainment are key experiences that the new loyalty program will address.
Oyo Partners With Yahoo to Bring Its New Home Rental Model to Japan: India’s Oyo should feel at home in Japan, home of its biggest financier SoftBank. But will this aut
