Boutique Hotelier Hoxton Seizes on Social Distancing by Offering Glamping Pop-Up


Skift Take

Given a pandemic that has travelers favoring more open spaces, luxury tented accommodations stand to be a popular business line for the Hoxton team if they decide to go from pop-up to permanent.

Social distancing is pushing one London-based hotelier to expand from the hotel room to the campground. The Hoxton is launching for the month of August a glamping pop-up, dubbed Camp Hox, in Oxfordshire, England, about 90 minutes from from London. While airy resorts and campsites are easier places to follow coronavirus social distancing protocols than urban hotels, the Hoxton team says they were working on the Camp Hox concept before the pandemic. The Hoxton is known for its boutique hotels in trendy neighborhoods of London, New York City, and Paris. But a