Lessons From Trip.com on the Future of Travel: New Skift Research
Skift Take
China is like no other place on Earth and Trip.com is like no other online travel agency. It offers lessons on how to build an industry-leading business and how to respond to our deepest crisis ever.
China's Trip.com, or as you more likely know it, Ctrip, is the world’s largest online booking site with more than $129 billion of travel sold in 2019. That’s fitting for the premier travel agency in the world’s largest outbound travel market.
Skift Research's latest report offers insights into Trip.com, a business everyone in travel needs to understand. If you haven't bumped up against them yet, you almost certainly will at some point. it has big ambitions to expand intern
