The Push for Slower, Greener Business Trips After the Pandemic
Photo Credit: The Jacobite steam train runs between Fort William and Mallaig in the Scottish highlands, and has appeared in several Harry Potter films. Unsplash / Jack Anstey
Skift Take
A lot of companies say the want to switch planes for trains, but it's only when Europe's borders fully reopen will we know if that can translate into bookings.
Swapping life in the fast lane at a startup accelerator to launch a rail travel company is an unusual career path, but trains could be about to have their moment.
Cat Jones was previously a managing director at London’s Founders Factory, but quit to start Byway, which specializes in flight-free travel and holidays, in March last year.
She said there were raised eyebrows at the time, with the pandemic bedding in, but the timing may just work in her favor, coinciding with a predicted rise in sustainable travel, for both leisure and business, and shifts in working culture.
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Part of Byway’s mission is to become a rail travel aggregator, to join the dots in what can be a complex booking process when multiple countries are concerned. “Business travel is always something we’ve wanted to facilitate, partly because of the technology we’re building,” Jones said. “We’re bu
